Omnichannel Social Customer Data Platform

Collect and map scattered customer data to create 360-degree customer profiles for automated and personalised journeys. 

Omnichannel Data Tracking, Processing, and Analysis​
Increase Customer Lifetime Value through Strengthened Relationships

Mapping Diverse Identities across Social Media

Select the most suitable messaging channel for your customers at the right time

Automated Customer Journeys

Engage customers through automated and personalised messages, leveraging accurate customer segmentation

Personalised Messages

Track customer preference to facilitate customised message creation for different scenarios, e.g. First visit, Join membership, Second purchase, etc

Integration with CRM / eShops

Build a comprehensive customer database by integrating with data management systems, such as customer management platforms, online store backends, and member segmentation systems

Synchronised Retail Sales Data

Integrate data from physical stores such as purchase history, membership information, and inventory, and launch remarketing campaigns based on consumer behaviour

Cross-Channel Connector

Easily guide your customers to different channels with a single click, and bind their identities across those channels. Leverage different platforms for maximising marketing efforts

Automated Customer Journey with One-to-One Messaging

Omnichannel Social Customer

Track fragmented data and map social profiles to create a 360-degree customer profile.

Omnichannel Customer Journey

Automated personalised journeys strengthen relationships, build brand loyalty, and encourage repurchases.

Custom Triggers

Flexibly set trigger conditions and rules of the journey based on customer data e.g. checkout, membership upgrades, or reaching a target spending amount

Advanced Segmentation

Refine your communication by segmenting based on customer shopping behaviour, binding status, custom data, and more

Various Interactions

Broadcast, audience segmentation, tag management and scheduling time delays

Personalised Messages

Tailor your message content with data from API integrations, customer information, and behaviour data collected by Omnichat.

Membership Card​​

Sync customers’ member data to Omnichat for instant access to member information without downloading another app or going through the hassle of re-logging in. 

Send personalised remarketing messages tailored to each membership level, enticing customers to repurchase by offering incentives.

Cross-Channel Connector

Effortlessly integrate customer identities across WhatsApp, Facebook, Instagram and LINE with just a few clicks.

Consolidate all data, tags, and customer information into a unified customer profile through seamless navigation.

Customer Analysis

Analyse contacts’ current status, growth rate and growth momentum to gain insights into ‘Contact Sources’ and ‘Binding Sources’, and optimise conversions and future marketing planning.

Unified Customer Data and Cross-Channel Interactions with Open API Integration

CRM and E-commerce Systems Integration

Integrate CRM and e-commerce systems for consolidated customer profiles, cross-system journey triggers, and interactive notifications.

Boost targeted remarketing efforts and enhance operational efficiency.

Ad Platform Integration​

Integrate Meta and LINE ad platforms to fully track user journeys from ad engagement to conversion.

Send conversion events and lists from WhatsApp and LINE back to the ad platforms to enhance ad performance tracking, optimise ad placements, and build precise audience segments.

Open API

With Omnichat’s Open API and Webhook, you can integrate any system or data for further utilisation.

Open API Supports:

  • Customer profiles sync
  • Sending messages across systems
  • eShop shopping records sync
  • Staff roster & product referral performance sync
  • Corresponding staff assignment
  • Chat history backup

Additionally, Omnichat supports integrating with other systems’ APIs, making it easy to unify your digital marketing tools.

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