Banking and Financial Services Webinar

Tips for Attracting Customers and Enhancing Customer Experience on WhatsApp

Date: February 26, 2025 (Wednesday)

Time: 14:30 – 15:30
Format: Webinar
Language: Cantonese

According to a survey report by Meta, 70% of banking and financial services consumers say they use WhatsApp to engage with businesses at least once a week. In this rapidly changing digital era, the key to success in the banking and financial services industry lies in effectively attracting new customers and enhancing customer experience. Join our dedicated session for the banking and financial services sector to learn how to leverage WhatsApp to innovate your business!

Our client, Hong Kong Life, will share how they have utilised Omnichat’s all-in-one messaging management solution to comprehensively expand their marketing efforts on social platforms, actively innovating the customer journey and achieving a WhatsApp message read rate of up to 70%.

Highlight

✅ Engage in secure conversations with customers, from account opening to transactions and loan applications

✅ 24/7 Chatbot automation to improve customer service efficiency, streamlining insurance claims or interest rate inquiries

✅ Increase account opening and lending rates through automated broadcasts

✅ Use WhatsApp coupons and games to interact with customers

✅ Send dual verification codes via WhatsApp to enhance transaction security

✅ Collect feedback through WhatsApp surveys and offer rewards to boost customer satisfaction

✅ Automatically send WhatsApp reminders to customers who haven’t completed their checkout, increasing conversion rates

✅ Manage inquiries from WhatsApp Business API, Facebook, and Instagram on a single platform to build a customer relationship management system

 

🌟 Free participation in the webinar, and attendees will receive an eBook on “Banking and Financial Services”
(Please register with your company email to ensure the attendance confirmation email is sent)

Registration Deadline: From now until February 26, 2025, 14:30

Speaker

Jonathan Ko

Chief Marketing Officer, Hong Kong Life

Wendy Chan

Account Director, Omnichat

Register Now