click rate
total vouchers sold via WhatsApp
enquiries are handled via Omnichat
Founded in 1878, Venchi is an Italian gourmet chocolate manufacturer whose century old tradition in ensuring quality and freshness in its products has led to a range of unique award winning chocolates. With more than 135 boutiques worldwide, Venchi creates everyday unforgettable moments of joy and celebration, fun and ‘Allegria’ for cocoa lovers.
By adopting Omnichat’s solutions, Venchi carried out its VIP week campaign via WhatsApp Broadcast.
Compared to SMS, the click rate of our broadcast message has increased by 5x. We have achieved 2x growth of the total vouchers sold.
During Venchi VIP Week, Venchi used WhatsApp Broadcast to blast out tailor-made messages for different target groups.
90% of customer enquiries are handled via Omnichat, including messages from WhatsApp, Facebook, Instagram and website live chat.
Thanks to the pre-set chatbot, customers can get instant responses on what they are looking for, for example, shop locations and operating hours.
Venchi utilised WhatsApp to sell products and cash coupons during VIP Week, increasing message click rate by 5x and achieving 2x growth of the total vouchers sold.
Centralised management of omni-channel messages from WhatsApp, FB, IG, LINE, WeChat to website live chat.
Through Omnichat, we can easily set up and carry out a campaign in a short period of time without major IT integration and additional resources.
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